"Mario" creator and video game patron-saint Shigeru Miyamoto is, famously, infinitely more a gameplay/visuals guy than a story guy. As such, the series' that he either created or shepherd tend to tilt toward classical mythic archetype like "Legend of Zelda" or feature the basic "you are ____ you need to _____" structure of the Mario series. Yes, there are story-driven installments like the "Mario RPG," "Paper Mario" and "Mario & Luigi" sub-series, but the mainline titles tend to shy away from overly-complex in-game narratives and the notion of a larger series continuity is all-but nonexistant. As such, you seldom see a main-series Mario title aim to fit in the kinds of story-advancing cinematic cutscenes you see in so many other "next-gen" games aside from the 'better-than-the-actual-games' mini-movies that tended to open the GameCube Mario Sports titles.
Well, apparently the occasion of Mario's first full-bore platforming foray onto Nintendo's (now officially the top-selling video game console of this generation so far) little miracle-machine The Wii has given them the incentive to OPEN the highly-anticipated game with THIS magnificient bit of gorgeously-colorful, fan-service heavy cinematic, easily the grandest opening for a Mario game ever (for now only available with it's Japanese-language version):
A bustling, re-designed Mushroom Kingdom being carpet bombed!? Kamek the Magikoopa!? Bowser conjuring up what looks like force lightning!? Flying saucers!? And, most-importantly... "Super Mario Bros. 3"-era AIRSHIPS swooping out of the night sky to their original theme music!!?? I've been waiting to see something like that in a Mario game for almost as long as I've been waiting to see something like this:
Thank you, thank you, thank you.